Build your customer base with our web marketing services
Designtrac takes web marketing very seriously. If you’re looking to grow your business through the Internet, were here to help. Whatever your online marketing needs, we have the experience to increase your online sales and leads. Every campaign we create is designed to maximize your online advertising budget. Delivering more qualified visitors to your site and targeting them with the right marketing message is crucial to producing a positive ROI (return on investment).
Our primary services for web marketing:
Building your online marketing plan
Before you ever spend one penny advertising online, you need to have a solid online marketing plan. Let us map out how to optimize your advertising budget. All of our marketing plans will detail whom you should be targeting, how you will be advertising, and how much should be allocated to each campaign or source. It will also detail how you should expand your online advertising once you know you're getting a positive return on investment. Whether your monthly advertising budget is $100 or $100,000, knowing how to achieve the best results is crucial to the success of your business.
Web site analytics and reporting
Business Intelligence is crucial to understanding your success and/or failures online. Technology today allows us to track and report almost every aspect of your web site and online marketing campaigns. We can set-up advanced analytic tracking and reporting so you will know at a glance how your web site is performing. Track your visitors, find out which pages or information they like or don’t like, find out where your visitors are coming from, learn how to improve your conversion rate, plus much more. We recommend that every web site should have some type of analytics program to maximize your profit. Learn more about our complete web site analytics services in the web management section.
PPC or Pay Per Click advertising
Maximize your advertising budget and drive more qualified leads than ever before. We can set-up a PPC program that fits any budget. This is one of the most effective forms of online advertising and generates immediate results. All of the Pay Per Click programs, we initially set-up, are researched and planned out to achieve maximum results. Let us take the worry out of investing your online advertising budget. Learn more about our complete PPC services in the web management section.
Advanced SEO or Search Engine Optimization
Ranking well in organic search from site like Google, Yahoo, and MSN is one way to really explode your online business and revenue. A sites rank or position in the search engines is determined by a set of factors determined by each search engine. These factors are incorporated in an automated spider that literally crawls the web recording your web site, and millions like it. If your site meets the search engines factors, you will get higher listing in the search results it gives to potential customers everyday. We can help you understand how the search engines work and how your site can reach a top rank. Learn more about our complete advance SEO services in the web management section.
Targeted banner advertising
Banner advertising is one of the riskier forms of online advertising. Generally banners have a low or negative ROI (return on investment). We can help your business avoid the pitfalls with this type of advertising. There are ways to maximize your returns and build brand equity using targeted banner advertising on niche sites. Let us show you how to get a better return on your banner advertising investment.
Would you like hundreds of other web sites working to make you money? Of course you would and that’s what an affiliate network is all about. Other web sites will advertise your site; in return you pay a small commission to a web sites owner whenever they sell your product to one of their visitors. We provide set-up and getting started services for your affiliate program, so you can have the best possible start to this web marketing opportunity.
**All affiliate networks are provided by 3rd party vendors, Designtrac will only advise you on which network provider is best for your particular industry or business, set-up your actual account with the 3rd party vendor, and provide all of the marketing collateral you will need to get started. Please call us for more details.
Advanced Internet copywriting
Not sure how to talk to your customers online? No problem, we provide professional web copywriting services designed to deliver your companies’ message in a clear and concise way. The largest contributing factor to the success of a web site is how you talk to your visitors. It’s also a fact that people read differently online than they do when sitting down to read a book, newspaper, or magazine. Let us take the difficulty of developing the right online marketing message for your business using the Internets best practices for copywriting.
Want to reach new customers that you usually wouldn’t be able to access? We offer “English to Spanish” and “Spanish to English” translation services for any document or web site.